12 LinkedIn Client Acquisition Strategies Every Founder Should Know
Founders often treat LinkedIn like a public résumé, then wonder why it produces polite engagement but very little pipeline. The platform is better understood as a trust engine with a built-in distribution channel. Used well, it can compress the distance between expertise, visibility, and booked conversations. Used poorly, it becomes a place where founders post generic advice and send awkward cold pitches to strangers who never asked for them. The founders who win on Link